Shopify App – Marketing Attribution Survey

The attribution marketing is the fact of knowing where your customer come from. Which marketing channel enabled them to know you.

The limits of traditional attribution techniques

In 2022, your are certainly doing many different marketing campaigns:

  • Facebook
  • Instagram Ads
  • Influencers
  • TikTok
  • Snap
  • TV
  • Press
  • Google SEM
  • Google SEO
  • Word of Mouth
  • etc.

Very hard to know which sources are the best ones…

Moreover, Facebook and Google attribution metrics cannot be trusted. Maybe a customer discovered you for the first time on TV but clicked on a Facebook or Google ad just before a buy. Facebook or Google would include this purchase in their statistics.

Here come post-purchase surveys at the rescue.

We think this is too complex. Why not just ask the customers where they come from? In a simple survey?

That is exactly the point of post-purchase surveys. The response rate are huge, usually more than 50%, which makes it a great sample for estimation the sales per channel.

However, there need to be some tricks to avoid bias.

  • First of all, the order of options shall be random, to avoid the first element bias.
  • Moreover, there need to be enough options, but not too many for the diversity of the sources. That is why we suggest to add an Other option.

Dashboards for understanding the data

Finally, you do not have the time to analyze all that data in CSVs. Your goal is to make your customer happy and sell your products, not to do data-analysis.

Our data analysts worked with e-retailer to design the best dashboards for understanding the data in a glance, without the need to be a data expert.


8 thoughts on “Shopify App – Marketing Attribution Survey”

  1. Bart Colson says:

    Greetings,

    We can skyrocket your Google rankings in a short time with completely whitehat links and technical seo service.

    Please check our profile on fiverr:

    https://go.fiverr.com/visit/?bta=570412&brand=fiverrhybrid&landingPage=https2F%2Fwww.fiverr.com2Fdo-wix-wordpress-shopify-website-onpage-and-off-page-seo-optimization

    Please check tons of 5 star reviews on our Fiverr gig

  2. Hi postsurvey.co team,

    I can rank your webpages on the first page (the top 3 rankings) of Google with on page and off page SEO service that follows Google guidelines. Never lose your rankings.

    https://go.fiverr.com/visit/?bta=570412&brand=fiverrhybrid&landingPage=https2F%2Fwww.fiverr.com%2Fjeremymass_seo%2Fdo-seo-for-any-website-ranking-in-just-10-days-or-money-back

    Monthly packages include:

    On Page :

    – Content Optimization
    – Images optimization
    – Meta Tags and H1,H2 Optimization
    – Permalink Set Up
    – Fix Broken Links or 404 Errors
    – Create XML Sitemap
    – Fix Canonical Issue
    – Speed Optimization

    Off Page:

    – Omnichannel Marketing
    – High quality backlinks from domains with real visitors

    5 keywords ranked on top 3 on Google: $120
    10 keywords ranked on top 3 on Google: $230
    20 keywords ranked on top 3 on Google: $320

    Let me know if you have any questions. Rank your webpages now.

  3. Amanda Eager says:

    Hi there,

    I will develop a unique and bug-free top-level NFT website for you: NFT minting website, smart contract and web 3 integration

    https://go.fiverr.com/visit/?bta=570412&brand=fiverrhybrid&landingPage=https2F%2Fwww.fiverr.com2Fcreate-a-responsive-website-with-react-js

    Service Includes:

    NFT minting functionality
    Smart contract development (erc721, erc721a, erc1155)
    Listing on Opensea and Rarible
    Connect wallet functionality
    NFT metadata generation ( art is provided by you )
    NFT metadata upload to IPFS
    Whitelist/Presale using merkle tree technology
    Ability to mint directly with credit card

    Blockchains:

    Solana
    Ethereum
    Polygon
    Binance Smart Chain
    Avalanche

    Website Frontend:

    React JS / Next JS

    Some reviews:

    “By far one of the best developers, I have come across and went above and beyond to make sure that everything was perfect for our launch. Great communication and a will to do things the right way. Will definitely be using again and HIGHY RECCOMEND!”

    “It’s my second time ordering from him I needed a front page for my website this time and Josiah did a stellar job with the UI and coding. If you’re looking for a detail-oriented dev who knows what he’s doing, this is definitely the place to go.”

    “He did an amazing job for us, I can highly recommend him! He explained us everything and everything worked as described! If you search someone for your NFT project, do it with him!”

  4. This message below is written by our AI without manual editing:

    Are you looking for a way to make your content stand out from the crowd and help your website rank higher on Google? Look no further – we have the perfect solution for you.

    Introducing our AI content writing tool that has over 60 AI content tools, including long form posts, ads, products, poem, descriptions, blog titles, outlines, intros, body, conclusions, ad copy writer, social media content creator, SEO improver, and unique related image generator.
    This AI content writing tool is the perfect way to create content that will stand out and help your website rank higher on Google. It will also generate unique images related to the keywords and descriptions you provide. You can create unlimited content as there is no word limit.

    Take your website to the next level and start creating content that will help it rank higher on Google. Get with the times and start using AI content writing with SEO capabilities today.

    If you would like to find out more about our AI content writing tool and its capabilities:

    https://appsumo.8odi.net/x94kQA

    Features in short:
    – Lifetime, unlimited words
    – 60+ AI content cretion tools
    – SEO powered writer, improver and editor
    – Ultimate SERP tool: Competitor analysis with top 10 of SERP, analyzes with NLP, and helps create content on them
    – Unique image generator
    – 60 days money back guarantee

  5. Last 2 days to grab the best ai writer with GPT-3. Jasper and Surfer SEO alternative.

    This message below is written by our AI without manual editing:

    Are you looking for a way to make your content stand out from the crowd and help your website rank higher on Google? Look no further – we have the perfect solution for you.

    Introducing our AI content writing tool that has over 70 AI content tools, including long form posts, ads, products, poem, descriptions, blog titles, outlines, intros, body, conclusions, ad copy writer, social media content creator, SEO improver, and unique related image generator.
    This AI content writing tool is the perfect way to create content that will stand out and help your website rank higher on Google. It will also generate unique images related to the keywords and descriptions you provide. You can create unlimited content as there is no word limit.

    Take your website to the next level and start creating content that will help it rank higher on Google. Get with the times and start using AI content writing with SEO capabilities today.

    If you would like to find out more about our AI content writing tool and its capabilities:

    https://appsumo.8odi.net/x94kQA

    Human summary:
    Features in short:
    – Lifetime, unlimited words
    – 70+ AI content cretion tools
    – SEO powered writer, improver and editor
    – Ultimate SERP tool: Competitor analysis with top 10 of SERP, analyzes with NLP, and helps create content on them
    – Unique image generator
    – 60 days money back guarantee

  6. Hi,

    Monitor traffic forecasts, keywords and URLs, growth trends, and heat maps in 10 LANGUAGES with detailed SEO reports sent to your email for only USD19 lifetime licence.

    https://appsumo.8odi.net/AozjvJ

    Alternative to
    – Ahrefs
    – SEMrush
    – SurferSEO

    It gives you everything you need to monitor UNLIMITED KEYWORDS, core keywords, and brand-related keywords.

    Keep tabs on growth trends for top URLs and keywords, as well as keyword evolution maps, so your content strategy is always on point.

    You can even calculate the performance of URLs, folders, and subdomains to tackle any immediate issues head on!

    ** Instead of spending hours identifying priorities and opportunities, let SEOcrawl generate actionable SEO reports on the spot.

    Features included in all plans
    – Actionable SEO reports
    – Download data (CSV, Excel, Google Sheets)
    – Task management for users
    – Keyword, URL, and folder rank tracker
    – Automatic weekly and monthly SEO report
    – 10 languages and all future languages supported (English, French, German, Italian, Spanish, Romanian, Turkish, Polish, Russian)
    – SEO extension for Google Chrome
    – SEO insights with AI and automated analysis

  7. 2Kqk7dv46nZjxZJHyZHCS3RgRiV says:

    2Kqk7dv46nZjxZJHyZHCS3RgRiV

Leave a Reply

Your email address will not be published.